[Funding alert] Paris-based Pigment Secures €133 Million in series D Round Funding
Apr 4, 2024 | By Team SR
- Pigment, a platform for business planning that assists businesses in strategizing and planning ahead, has raised €133 million in funding during its series D round.
- In order to further enhance decision-making and agility, Pigment also intends to increase the pace at which it invests in generative AI.
Pigment Secures €133 million in series D round funding, led by ICONIQ Growth, who also spearheaded Pigment’s Series C investment close to a year ago.
Sandberg Bernthal Venture Partners as well as several other existing investors including IVP, Meritech, Greenoaks and Felix Capital have also participated in the round, demonstrating continued confidence in Pigment’s long-term growth trajectory.
It is a business planning platform that helps organizations plan ahead and make better strategic decisions.
The funding follows a successful year for Pigment as the company tripled its annual recurring revenue, and doubled its customer base globally. The number of enterprise customers using it also tripled.
Global brands including Unilever, Merck, Keolis, Datadog, KAYAK and 6sense have all chosen Pigment for its unique combination of usability and scalability needed to make accurate yet timely decisions. It has expanded its partner network, collaborating with leading consulting firms such as Deloitte, Slalom and BearingPoint.
In the past year, it has strengthened its North American presence - the company’s largest market - following the opening of offices in New York and Toronto, along with several strategic hires.
Notably, Jay Peir who joined as Global Head of Strategy from Tableau where he was EVP of Corporate Development and Strategy, and Sean Brophy as Global Head of Sales from Alteryx, where he led US Enterprise Sales. In France, Edouard Beaucourt is also joining from Snowflake as it’s Head of EMEA.
Eléonore Crespo, co-CEO, Pigment said, "Our north star has always been to combine an exceptional product and customer experience, so that organizations can build the right plans and execute on them quickly. This funding puts us in an even stronger position to continue fulfilling this commitment. We’re incredibly proud of the trust and confidence our investors place in the entire Pigment team, and we look forward to working alongside them as we enter the next phase of our journey.”
It will use the funds to continue driving innovation to fuel adoption of its planning platform. Central to it’s growth has been its ongoing emphasis on product innovation. On top of an already easy-to-use solution, notable product developments include generative AI capabilities to improve accessibility for all users and further adoption beyond the finance function.
Romain Niccoli, co-CEO, Pigment said, "Everything we do from a product perspective is designed to simplify decision making and increase agility at scale. This spans all elements of product development, from an AI-powered user experience, to innovating on Pigment’s core infrastructure, to deliver the scalable and reliable solutions that enterprises expect.”
Seth Pierrepont, General Partner, ICONIQ Growth said, "Since leading Pigment’s Series C less than a year ago, the company has successfully expanded into the enterprise market and across multiple functions and use cases much faster than we expected. This is testament to the extraordinary team and product Eléonore and Romain are building.”
About Pigment
Pigment, france based startup, it is a business planning platform that provides organizations with the tools needed to intuitively and intelligently build and adapt strategic plans. Industry-leading companies like Unilever, Merck, Klarna, PVH, Webhelp, Figma and Poshmark use it every day to quickly get an accurate picture of their business, make better decisions, and focus more on executing strategy in a rapidly changing world.