Juice Funding News- London-based Juice Nets €29.4 Mn To Provide New Funding Options For UK SMEs
May 8, 2025 | By Kailee Rainse

Juice is an alternative lending platform in London that helps digital business founders, has announced it has raised €29.4 million in funding.
SUMMARY
- Juice is an alternative lending platform in London that helps digital business founders, has announced it has raised €29.4 million in funding.
The money will help support small and medium-sized business founders by giving them the funds and confidence they need to grow.
The funding comes from family investment groups Aern Capital and Falco Capital, with additional support from a credit line provided by Paragon Bank.
CEO of Juice, Kathrine Chan, highlighted the milestone this funding round signals for Juice: “This funding round represents a critical step for Juice. Our mission is to give SME Founders not just capital, but the actionable insights and flexibility they need to grow their businesses sustainably. Thanks to our partners at Paragon Bank, Aern Capital, and Falco Capital, we’re positioned to improve the way UK SMEs access finance—providing speed, transparency, and genuine founder-focused solutions.
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“With this funding, Juice has an exciting future ahead of it, as it takes one step closer to becoming one of the largest SME funders in the UK, empowering thousands of Founders with the capital and confidence to achieve their ambitions.”
Juice, founded in 2019, was built as a funding solution based on trust. Unlike traditional lenders, Juice uses real-time financial data, predictive analytics, and flexible credit options to give small businesses the right funding at the right time without giving up ownership or facing hidden fees.
Juice reports that there’s a €25.8 billion funding gap for UK small businesses, with over half turning away from traditional banks for loans. This new funding round will help high-growth UK businesses access the money they need, supporting job creation, innovation, and economic growth.
Lewis Fitzsimons, Managing Director of Paragon Bank’s Structured Lending Division, added: “It’s been a pleasure to assist Juice Ventures with a committed facility to enable Katherine and her team to continue supporting SME businesses operating in the e-commerce and digital space. The work they do with SME businesses is vital to the British economy, so Paragon is excited to partner with Juice through the next phase of its growth.”
With this new funding, Juice plans to grow its services beyond digital businesses and start helping more small and medium-sized companies across different industries.
Stephen Routledge at Aern Capital added: “When I was first presented with the Juice product and understood its unique position in the marketplace, I was left extremely impressed. Its approach to providing an alternative method of securing growth capital and non-dilutive investment is extremely unique and I believe it could be a major benefit to fast growing businesses. I knew we had to get involved showing our support and assistance by providing substantial equity and debt finance, and we’re delighted for Juice to be partnering with Paragon Bank in this next exciting phase of their journey.”
Richard Anderson, Managing Director of family office Falco, concluded: “Falco investors were early-stage investors in Juice and have continued to support the business throughout. Growth capital for early-stage businesses has always been a challenge in the UK, with a more conservative venture capital industry than the US and a traditional lending market focused on asset security and personal guarantees. A Juice loan fills this gap, adding real-time data analytics and control of online payment systems to traditional credit analysis techniques. The deal with Paragon is only the start and we look forward to continuing to support the company on its own growth journey.”
Thanks to this successful funding round, Juice is now on track to grow its loan portfolio to €117 million and reach €29 million in yearly revenue by 2028.