Belgian AI startup Adomate raises €1.4 million to accelerate international expansion of its ad creation data platform

Founded in late 2024 by former ML6 colleagues Simon Logghe and Lucas Desard, Adomate is building technology that addresses one of performance marketing's fastest-growing challenges: the need to produce an ever-increasing volume of advertising creatives.

Over the past year, the company has grown rapidly, serving more than 50 customers, including Loop Earplugs. Adomate was also recognized with the Rising Star Award from Start it @KBC.

More ads, less time

Consumer ad fatigue and the algorithms powering platforms such as Meta and TikTok are forcing brands to continuously launch new advertising creatives, at an unprecedented pace. As a result, marketing teams are under pressure to produce more content, move faster, and constantly test new angles and concepts.

Adomate developed technology to address this challenge specifically. The company originally operated as an agency, using its AI technology internally to develop campaigns for clients. Building on those experiences, Adomate evolved into a software platform that enables marketing teams to create custom workflows combining performance data, competitor insights, and consumer behavior to generate higher-performing advertisements faster.

"Advertising platforms increasingly reward brands that can deliver a high volume of creative, relevant, and diverse campaigns," said Simon Logghe, CEO and co-founder of Adomate. "Marketing teams have access to more data than ever before, but often lack the time and resources to translate those insights into enough new creatives. Adomate provides the means for teams to create better-performing ads at scale."

Funding to accelerate international ambitions

The funding round attracted strong interest from investors who believe in the future of AI-powered marketing. Participants include Angelwise, RDY Ventures, and Seeder Fund, alongside Jo Deblaere (former Accenture executive), Jeroen De Wit (Teamleader), Willem Dumon (Fleetmaster), Johnny Kegels (PR Force), Stefan Tournoy (founder of Vente Exclusive), and ML6.

The investment will enable Adomate to accelerate its international growth, expand its team, and further develop the platform with new integrations and capabilities. Upcoming features include a Reddit integration and tools designed to streamline collaborations between brands and content creators.

About Adomate

Adomate is an ad creation data platform that helps marketers create social media advertising at scale. By combining performance data, competitor analysis, and consumer behavior insights, Adomate enables brands to produce more advertising variations faster and improve marketing performance based on real-world data. Founded in 2024 by Simon Logghe and Lucas Desard, the company has grown to a team of ten and is headquartered in Ghent, Belgium.