
Barcelona-based Publicit has raised €700,000 in a pre-seed funding round co-led by BStartup Banco Sabadell and Successful Fund, with participation from AticcoLab and several business angels from Spain’s tech and media sectors.
SUMMARY
- Barcelona-based Publicit has raised €700,000 in a pre-seed funding round co-led by BStartup Banco Sabadell and Successful Fund, with participation from AticcoLab and several business angels from Spain’s tech and media sectors.
Founded by former CERN engineer Gabriel García Asensio alongside Andrés Buendía and Jordi Orteu, Publicit is building an AI-powered omnichannel advertising platform aimed at making digital and traditional media more accessible for small and medium-sized businesses.
The platform addresses the complexity of advertising beyond Google and Meta, where channels like connected TV, out-of-home, radio, audio and print often require large budgets, agency support, and manual negotiations.
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Publicit simplifies this by enabling self-serve campaign creation across multiple channels through a single interface, with no minimum spend requirement.
Its system uses AI-driven media planning and optimisation, along with a proprietary European bidding infrastructure that processes ad auctions in milliseconds. This allows campaigns to be automatically planned, activated, and optimised across channels in real time.
The company plans to use the new funding to further develop its infrastructure, enhance AI capabilities and expand access to omnichannel advertising for smaller businesses across Europe.
About Publicit
Publicit is an advertising infrastructure platform that enables businesses to launch campaigns across all advertising channels through a single self-service system. It brings exchange-grade technology to brands of all sizes, allowing them to plan, activate, and optimise omnichannel advertising campaigns efficiently across digital and traditional media spaces worldwide.
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