Profitize Secures €1.4M Seed Funding To Scale AI Financial Planning For Hospitality

The round was led by Alpine Fund, a joint initiative backed by Redstone and Euregio⁺, with participation from aws Gründungsfonds and a group of industry business angels.

Profitize, headquartered in Bolzano, South Tyrol (Italy), was founded in 2024 by Simon Falkensteiner and Michael Gorfer. Falkensteiner previously founded the revenue management system RateBoard in 2015 which was later acquired by the Zucchetti Group in 2020.

The platform integrates financial data from PMS, POS, accounting, HR, banking, and energy systems into a single interface. It provides real-time analytics, forecasting, automated reporting, and AI-driven recommendations to help hotels, hotel groups and food and beverage businesses manage financial performance more effectively.

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Profitize says the hospitality sector is facing increasing pressure from rising labour costs, high energy prices and limited room for price increases. Many properties still operate with fragmented financial data spread across multiple systems, resulting in delayed or incomplete visibility.

The platform consolidates this information into one system, enabling real-time insights for budgeting, cash flow analysis, forecasting, and labour productivity optimisation.

Since launch, the startup claims adoption across around 150 hotels and F&B businesses across Europe, serving both independent hotels and multi-property groups. It reports that one 40-room leisure hotel in South Tyrol reduced labour costs by 10% without cutting staff, using more accurate scheduling based on occupancy forecasts.

The company plans to use its new funding to further develop its technology, including anonymised benchmarking and advanced productivity analytics, while expanding across Italy, Austria, and additional European markets and scaling its engineering and customer success teams.

“The hospitality industry works with enormous volumes of data, but often without the means to turn that data into informed decisions. With RateBoard, we optimised the revenue side. With profitize, we’re now tackling costs because in the end, what matters is what’s left at the bottom of the P&L,” said Simon Falkensteiner, co-founder and Managing Director of profitize.