Finland-based Boksi secures €7 million in series A funding. In addition to previous investors Trind Ventures, Aikainen Ventures, Business Finland, and several angel investors, the round was led by 3TS Capital Partners in partnership with Nexit Ventures.
The additional cash will help Boksi enter the Central European market. It is currently preparing to go into the German market and will continue to keep that market in mind as it enters the DACH region.
Boksi CEO Lasse Laaksonen said, “We’ve built a platform that improves the efficiency of working with the creator economy tremendously, as he scopes out potential acquisition targets in Germany to fast-track Boksi’s growth in the region”.
Pekka Mäki said, “With the influencer marketing landscape expanding rapidly, it’s the technology-forward players, like Boksi, who have the competitive edge and are poised to dominate the market,” Managing Partner at 3TS Capital Partners”.
Through its web platform, the company links social media influencers and brands so that brands may purchase photos, videos, and influencer advertising from artists.
In order to improve its services to companies and creatives, Boksi earlier this year acquired the Finnish platform Monochrome.
Boksi was founded in 2018. It should be simple to get involved with the creator economy. Being creators ourselves, They are aware that starting is the most difficult and frightening step.
It takes guts to expose yourself to the gaze of the public. But you ought to constantly follow your heart. And as business owners and marketers, They are aware of how amazing it is to see consumers’ adoration for certain brands, but doing so requires a separate business endeavor.