GetWhy funding news – Copenhagen-based GetWhy Secures €8.04 Million in Funding
Feb 6, 2025 | By Kailee Rainse

CIBC Innovation Banking has provided a €8.04 Million financing to GetWhy, an AI-powered consumer insights platform. Since launching, it has raised $64.5 million, including $34.5 million in a Series A round from PeakSpan Capital in June 2024.
SUMMARY
- CIBC Innovation Banking has provided a €8.04 Million financing to GetWhy, an AI-powered consumer insights platform.
- GetWhy is a global consumer research tech company focused on empathy.
It uses a unique AI engine, developed over five years, to deliver insights in just 24 hours, helping businesses act quickly.
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This allows clients to speed up their market strategies and reach new, hard-to-reach audiences. It also helps businesses compare insights across countries and identify where their marketing is most effective. It's technology supports well-known brands, including many from the Fortune 100 list.
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According to Niklas Laugesen, General Counsel at GetWhy: “With this funding, we’re positioned to accelerate further our mission of delivering unparalleled speed and precision to brands worldwide, helping them stay agile and ahead of the curve in an ever-changing market.”
About GetWhy
GetWhy is a global consumer research tech company focused on empathy. They are changing the way qualitative research is done and highlighting the importance of being truly consumer-focused.
For the past decade, it has worked to bring more empathy into the world by helping companies better understand and meet consumer needs on a global scale.