Elixirr acquisition news – UK-based Elixirr Acquired Hypothesis

Hypothesis’ client portfolio, with a specific focus on the consumer, technology, and entertainment industries, complements Elixirr’s established strategy, digital, data, AI, and innovation offerings. Hypothesis, led by CEO Maria Vallis, is an insights and strategy agency that helps brands innovate, discover opportunities, and grow.

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They assist clients in understanding audiences, attracting new customers, positioning, building, and strengthening brands, creating content and communications, developing products and services for growth, operating with purpose, and creating a values-driven culture. Through this acquisition, Vallis will now join Elixirr as a Partner based in Los Angeles, California.

About Elixirr

Elixirr was established in 2009 and is led by CEO Stephen Newton. It is a global consulting firm that works with clients in various industries, markets, and locations. The company has acquired seven boutique firms - Den Creative, Coast Digital, The Retearn Group, iOLAP, Responsum, Insigniam, and now Hypothesis - to enhance its capabilities, expand into new markets and geographies, reach new clients and talent, and more.

About Hypothesis

Hypothesis is a consumer-centric insights, design, and creative agency that specializes in foundational, holistic, and forward-looking research. Unlike many firms, they do not follow an outsource model. Their consultants, analysts, moderators, marketing scientists, and designers are all in-house and work closely together to develop and effectively communicate insights and stories in a compelling, award-winning style.