Funding

Cronofy Funding News- British Startup Cronofy Secures €17.8 Mn Funding

May 14, 2025 | By Kailee Rainse

Nottingham-based Cronofy, which offers embedded scheduling tools for businesses, has raised €17.8 million from BGF.

SUMMARY

  • Nottingham-based Cronofy, which offers embedded scheduling tools for businesses, has raised €17.8 million from BGF.

The company plans to use the funding to grow its presence in the UK and the US, where it already earns over 60% of its revenue. The investment will also help Cronofy expand its product and simplify scheduling for more businesses worldwide.

Adam Bird, CEO and Co-founder of Cronofy, said: “We were seeking a partner to support the next stage of our growth journey, and BGF offers the experience, flexibility and scale to help us achieve our goals. Scheduling is a critical but often overlooked business function, and our mission is to simplify it in a secure and privacy-first way for organisations worldwide.

“We’ve spent the last decade building a platform that integrates seamlessly into the systems our customers already use, saving them time and improving efficiency. With this investment, we’re poised to accelerate our impact across even more industries and geographies.”

Founded in 2016, Cronofy helps businesses schedule meetings in real time with a secure, integrated platform. It's used by over 180,000 organizations around the world and supports industries like recruitment, healthcare, and professional services.

Engineers Adam Bird and Garry Shutler built Cronofy with a fresh approach to make large-scale, embedded scheduling possible—while keeping security and privacy at the core.

Cronofy’s scheduling tech is used by companies like Indeed, Houzz, and Docplanner. FinTech company Wise, for example, cut interview scheduling time from six days to just 90 minutes using Cronofy’s platform.

With the new funding, Cronofy plans to improve its core product, explore new use cases, and grow faster in global markets—especially the US, which already brings in over 60% of its revenue.

The investment also allows some early backers from the 2016 seed round (€1.4 million) to partially exit the company.

Seb Saywood, Partner at BGF, added: “Cronofy is a stand-out tech success story that has achieved global recognition in its vertical for having the most reliable embedded scheduling infrastructure. Its ROI for a range of different customer types and size, including enterprise, is compelling. It has a customer centric, product first growth strategy that has already generated 60% of its sales from the more mature US market.

“We look forward to partnering with this impressive management team who have a proven track record in solving problems for customers and scaling tech businesses.”

About Cronofy

Cronofy is a business software company founded in 2014 by Adam Bird and Garry Shutler. Based in Nottingham, UK, it offers a scheduling platform that integrates with apps and business systems. The platform helps organizations in recruitment, healthcare, and professional services schedule meetings securely and in real time.

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