WTW Announces the Appointment of Spike Lipkin as Chief AI Officer

The appointments build on WTW’s acquisition of Newfront in January 2026 and its ongoing AI initiatives. The new leadership team will scale Newfront’s AI-native capabilities across WTW working closely with its technology teams and business units to drive faster and more consistent AI adoption globally, aligned with the company’s strategy.

As Chief AI Officer at WTW, Spike Lipkin co-founder and former CEO of Newfront will help shape how AI supports the company’s long-term strategy, competitive positioning, and value creation.

Drawing on his experience building an AI-powered broking platform and leading Newfront’s integration into WTW, he will guide the adoption of AI across the firm’s strategy, operations, and culture, reporting directly to Hess.

As Head of AI Acceleration, Gordon Wintrob co-founder and former CTO of Newfront will focus on scaling AI adoption across the organisation. With deep experience in building and operationalising AI-driven technology, he will work to ensure teams can effectively use and trust AI tools in their daily workflows. He will also report to Hess.

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Together, both leaders bring strong expertise in applying technology to enhance decision-making, relationships, and domain knowledge across people, risk and capital highlighting WTW’s commitment to delivering long-term value through AI.

“I’m excited to have Spike and Gordon in these new roles. They’ll help to further embed AI across WTW to enable faster insights and smarter decisions,” said Carl Hess, WTW’s CEO. “This allows our colleagues to focus on developing new, innovative solutions to accelerate performance, enhance efficiency and deliver better client outcomes with technology that amplifies their expertise, deepens client relationships and advances our industry responsibly.”

About WTW

WTW is a global financial services company providing data-driven solutions across people, risk, and capital. Operating in over 140 markets, it combines global expertise with local insights to help organisations strengthen strategy, improve resilience, engage employees, and enhance overall business performance.