SBD Automotive Partners with Content Catalyst to Launch New Digital Hub

SBD Automotive is a global research and consulting company that helps businesses understand the latest trends and innovations in the transportation and mobility industry. It provides expert insights to support safer, more secure, sustainable, and connected mobility solutions.

The company previously used a custom-built online portal, but it became difficult to add new features and provide the best experience for customers. Content Catalyst's flexible platform offers the tools needed to improve the service and adapt to changing customer needs.

The new Digital Hub makes it easier for clients to find SBD Automotive's research reports, industry insights, and data in one place. It offers a smoother and more user-friendly experience.

The platform is also designed to improve customer engagement, create more opportunities to offer additional services, and provide SBD Automotive with a reliable and scalable solution to support its future growth.

"We're excited to unveil our new Digital Hub which represents a significant upgrade in how our clients access and interact with our automotive technology intelligence. The enhanced discoverability features will ensure our clients can quickly find the insights they need to make informed strategic decisions,” said David Balchin, Chief Operating Officer at SBD Automotive. "Content Catalyst's no-code platform has given us the agility we were missing with our previous custom-built solution. We can now focus on delivering world-class research rather than managing technical complexities."

Edwin Bailey, COO, Content Catalyst, said, "We're thrilled to support SBD Automotive's next chapter of growth. Their deep expertise in automotive technology combined with our technology’s discovery-driven architecture will deliver exceptional value to their clients across the automotive industry."

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