Funding

Reveni Raises €7.5M To Transform E-Commerce Logistics

Oct 1, 2025 | By Kailee Rainse

Madrid-based Reveni, a startup revolutionizing global e-commerce logistics, has raised €7.5M in Series A round led by 13books Capital, with JME Ventures, BSV, and Bynd Venture Capital joining. This brings its total funding to €17.3M.

SUMMARY

  • Madrid-based Reveni, a startup revolutionizing global e-commerce logistics, has raised €7.5M in Series A round led by 13books Capital, with JME Ventures, BSV, and Bynd Venture Capital joining. This brings its total funding to €17.3M.

Returns and exchanges remain a costly pain point for brands, especially in cross-border trade where shipping, customs, and varying regulations add complexity. Slow refunds, inventory mismatches and inefficient handling not only increase expenses but also damage customer satisfaction and revenue.

Reveni tackles e-commerce challenges by combining sales, logistics, and returns into a single dashboard, deeply integrated with major platforms. Founded in 2022, its flagship product simplifies reverse logistics with instant refunds and exchanges. A proprietary risk model approves requests in real time without client exposure, while workflows seamlessly connect with retailers’ e-commerce and logistics systems.

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In 2025, Reveni expanded with Reveni Atlas, automating direct international logistics—from real-time duties and taxes at checkout to customs clearance, fiscal declarations, and end-to-end tracking. This reduces intermediaries and fees, protects margins, and gives brands full control and visibility.

Clients report savings of around 25% on logistics and 30% on international sales management, alongside higher repurchase rates, average order values, and retained revenue. Notable customers include Victoria Beckham, ME+EM, Castore, Ego, Jigsaw, Bella Freud, The Fold, and Hurley.

Reveni was co-founded by Fernando Pedraz (CEO), Pablo Molinero (COO), and Gonzalo Martin (CTO), whose combined expertise spans enterprise sales, operational strategy, and fintech engineering across product, go-to-market, and technology.

We believe the next wave of global commerce won’t be built on legacy systems but on platforms that give brands the power to operate seamlessly across borders.

Our goal is to build technology that adapts to an increasingly complex and unpredictable trade environment, helping brands stay resilient where many struggle, said Fernando Pedraz, co-founder and CEO.

The fresh funding will boost Reveni’s footprint in the UK and EU, speed up product innovation, and drive team expansion.

About Reveni

Reveni, founded in 2022, streamlines e-commerce operations by unifying sales, logistics and returns in one platform. Its solutions enable instant refunds, automated international logistics and full integration with retailer systems, helping brands save costs, boost revenue, and gain greater control and visibility over their operations.

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