HappyRobot Raises $44M In Series B Round

The round was led by Base10 Partners, with participation from Andreessen Horowitz (a16z), Y Combinator and new investors Tokio Marine, WaVe-X, and World Innovation Lab (WiL).

Founded in 2023, the Spanish company aims to become a vertical AI platform, replacing manual workflows with domain-specific, production-ready AI agents.

“Most people don’t realise how much time and money is burned just coordinating operations and sharing information,” said Pablo Palafox, co-founder and CEO of HappyRobot.

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HappyRobot’s platform provides organizations with AI agents capable of managing end-to-end tasks across phone, email, chat, document parsing, web browsing, and backend data entry. These agents are already handling operations like negotiating shipping rates, booking appointments, collecting payments, recruiting staff, and updating stakeholders, replacing work traditionally done by overloaded teams or outsourced call centers.

Unlike general-purpose AI copilots, HappyRobot targets complex, operational workflows in logistics, supply chain, and other high-volume industries. Its vertically integrated agents combine transcription, LLMs, voice generation, OCR, and browser automation with deep integrations across TMS, ERP, CRM, and other enterprise systems.

“Our investment thesis lies in automation for the real economy. HappyRobot does just that,” said Adeyemi Ajao, Co-founder and Managing Partner of Base10.

With the new funding, HappyRobot plans to grow its teams across engineering, go-to-market and forward-deployed engineering (FDE), with specialists working on-site to customize and maintain AI workflows.

The startup emerges amid global supply chain pressures caused by labor shortages, operational complexity, and fragmented software systems. Co-founded by Pablo Palafox, Luis Paarup, and Javier Palafox, the team came together through robotics and deep learning projects before launching HappyRobot.

About HappyRobot

HappyRobot’s AI workers handle communication and operational tasks in logistics and supply chains, from sales and support to track & trace and accounting. Extracting valuable data, the platform automates workflows and informs decisions. Backed by a16z and YC, HappyRobot is scaling rapidly, transforming a sector that drives over 10% of global GDP.