Go Potty funding news – The Hague-based Go Potty Secures €350K in Pre-Seed Funding
Jan 21, 2025 | By Kailee Rainse
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The Hague-based startup Go Potty has raised €350K in pre-seed funding to challenge the diaper industry. The company aims to change child care by encouraging earlier potty training, helping kids get out of diapers sooner.
SUMMARY
- The Hague-based startup Go Potty has raised €350K in pre-seed funding to challenge the diaper industry.
- Go Potty was founded in 2022 by Elianne Leeffers. The company uses an innovative app and software to help parents and childcare centers with potty training.
The funding is backed by YoV Capital, a Dutch venture capital firm, which will support it’s growth with both financial support and access to expertise and a broad network.
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Renske de Bruine of YoV Capital says, “We are extremely proud to invest in Go Potty. With this step, we not only support female entrepreneurship, but we also believe in the positive impact that Go Potty has. By potty training children earlier, they contribute to the child’s development and to a more sustainable world. This combination of social and ecological benefits makes this a company that we fully support.”
With this investment, it is moving closer to its goal of reducing diaper use and promoting early potty training.
Elianne Leeffers, CEO and founder of Go Potty, said, “We want to show that things can be done differently. Our method helps kids get potty trained 6 to 12 months earlier than usual. This investment allows us to develop our technology further and reach more parents and organizations.”
About Go Potty
Go Potty was founded in 2022 by Elianne Leeffers. The company uses an innovative app and software to help parents and childcare centers with potty training. The technology offers personalized schedules, motivational tips, and useful data to make potty training easier, save money, help the environment, and support children’s health.