Freestyle Football Star Raises Nearly £1M To Expand ‘Focus’ Supplement HP-1

HP-1, a London-based startup, develops products designed to help individuals stay focused and enhance productivity.

The funding round was led by serial entrepreneur and social media star Yianni Charalambous, who has over 8 million followers, with participation from other investors, including retail experts and former Frasers Group Board members.

The company plans to use the funds to expand operations and further development efforts. Founded by Jeremy Lynch, the entrepreneur and social media star, and developed in partnership with Daniel Herman at Bio-Synergy a NASM-qualified nutritionist with 28 years of sports nutrition experience HP-1 is now available for purchase at HP-1.com for £34.99 for a month’s supply of 60 capsules.

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HP-1 is part of a growing movement that emphasizes the importance of improving focus in today's dopamine-driven world. Lynch believes that focus is the new frontier in fitness and the key to success in both physical and mental performance.

The funding will support the product launch this week, as well as future product development, including the exploration of effervescents and drinks beyond the initial tablet formulation.

"We’re living in the Age of Distraction, and people are increasingly realising that it’s focus that makes the biggest difference to productivity and performance," said Lynch. "Whether you’re an athlete, gamer, student, or busy professional - the ability to focus and get more done is the thing we’re all craving."

“We all know that picking up your phone 58 times a day is bad, but it can feel impossible to fight,” Lynch continued. “Many brands out there claim to enhance focus, but lack real scientific backing or tangible results. HP-1 is built on credible science, designed to deliver instant focus today and lasting cognitive wellbeing for tomorrow.”

“Every batch is tested and certified by Informed Sport because trust is everything, and our community deserves absolute confidence that what they’re putting in their body is clean, safe and competition-approved,” he concluded.