Amsterdam-based Firsty secures €1.1 million in pre-seed growth funding. Firsty is on a mission to make mobile connectivity accessible for everyone, regardless of location.
The funding is led by former senior executives at KPN, Marcel Smits and Godert Vinkesteijn, along with former head of marketing at Uber and N26, Patrick Stal. The funding will be used to fully develop and launch Firsty’s product and drive its mission to make mobile data connectivity accessible to everyone across the globe.
Historically, consumers have been facing long-standing issues surrounding cross-border mobile data usage, often navigating through a maze of expensive data bundles, confusing international plans, and the hassle of switching (e)SIMs.
Co-founder and CEO Vince Vissers shared: “Mobile connectivity is becoming necessary to human progress at a rapidly accelerating pace. However, when travelling across borders, people still need to find a way to avoid unexpectedly high roaming bills, endure a time-consuming search for local (e)SIMs or grapple with unclear and expiring data packages. At Firsty, profits should not come from untransparent fees, but from satisfied users. By removing complexity in our offering and prioritising people over profits, we aspire to make global mobile connectivity accessible for all.”
According to co-founder and CPTO Gauthier Thierens: “Thanks to the flexibility of eSIM technology, consumers are no longer restricted to a single provider. Firsty customers effortlessly stay connected worldwide through our application, which automatically switches providers in the background without disrupting the customer. Firsty Free empowers our users to keep a lifeline of connectivity, through which they can stay in touch with their loved ones and enhance their data speed instantly without having to look for a WiFi hotspot.”
Angel investor Marcel Smits shared: “Investing in Firsty’s platform is more than a strategic financial opportunity. It’s the chance to support the next generation of mobile data connectivity from its infancy. What excites me about Firsty is that its core mission signifies an unwavering commitment to put customer satisfaction at the top of its priority list.”
Firsty is on a mission to make mobile connectivity accessible for everyone, regardless of their location. By offering a simple, global data connection through an easy-to-use app, Firsty is changing the game for travelers, expats, and anyone seeking a reliable mobile experience worldwide by offering a simple, global data connection through an easy-to-use app.
Firsty was founded in 2023 by ex-Adyen Technical Product Managers Vince Vissers and Gauthier Thierens and is headquartered in Amsterdam, the Netherlands.