Digital First AI funding news – Poland-based Digital First AI Raises $3.8Million in Fresh Funding
Jul 22, 2024 | By Startup Rise EU
![Martech Startup Digital First AI raises $3.8million in fresh gunding led by 4growth VC. Other investors, including Plug&Play and Sher Ventures (USA), Hub71 (UAE), and the owners of creative agency McCANN Poland, founders of 45Avenue Group, also participated.](https://startuprise.co.uk/wp-content/uploads/2024/07/Digital-First-AI-funding-news-Poland-based-Digital-First-AI-Raises-3.8Million-in-Fresh-Funding.webp)
Martech Startup Digital First AI raises $3.8million in fresh gunding led by 4growth VC. Other investors, including Plug&Play and Sher Ventures (USA), Hub71 (UAE), and the owners of creative agency McCANN Poland, founders of 45Avenue Group, also participated.
SUMMARY
- Martech Startup Digital First AI raises $3.8million in fresh gunding led by 4growth VC.
- Rafał Tromczyński (CEO), Grzegorz Gracz (CIO), and Michał Tokarski formed Digital First AI.
The money will go towards improving the Polish company's AI-driven platform, which makes online campaign marketing strategy creation automated.
Along with strengthening the company's global footprint, this investment will make it easier for big businesses and companies to use its products.
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Rafał Tromczyński, co-founder and CEO of Digital First AI (DF.AI) said, “The investment from the owners of McCANN Poland underscores the potential of our solution, which aligns with global marketing trends in AI. This strategic partnership with one of the world’s most awarded creative agencies will enable us to expand our offerings for large corporations and reach top global brands, starting with clients and agencies of McCANN Worldgroup. The involvement of international investment funds in this round reflects confidence in our global ambitions,”.
Marcin Jaszczuk, Managing Partner at 4growth VC said, “We invested in Digital First AI due to the innovative nature of its marketing campaign automation product, which fits perfectly into the current AI revolution. The scaling potential is immense. The motivated and dynamic team, with extensive industry experience, understands the market’s needs well. The company has been global from the outset, serving clients from 60 countries. Moreover, the strategic partnership with McCANN Poland and the involvement of renowned international investors strengthen Digital First AI’s position,”.
Wojciech Borowski, Group CEO of McCANN Poland and Co-Founder of 45Avenue Group said, “The investment in DF.AI, which uses AI to enhance marketing effectiveness, has the potential to achieve the business goals of our clients and agencies within our global structure. The solution designed for large corporations will first be offered to McCANN Worldgroup agencies and clients, including some of the world’s largest brands and leading creative agencies on every continent,”.
About Digital First AI
Rafał Tromczyński (CEO), Grzegorz Gracz (CIO), and Michał Tokarski formed Digital First AI. The company provides SaaS (software-as-a-service) solutions that optimise costs and save time by using AI to choose marketing strategies and produce advertising material. The company's current offerings represent a significant advancement towards completely autonomous marketing, in which AI manages internet advertising campaigns devoid of human involvement.
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