Bounce Insight funding news – Dublin-based Bounce Insights has Secured €4.2 Million in Funding

Funding Utilisation

This funding will help the company expand into the US, including opening a New York office to support its 25-person team and plans to grow its staff threefold by 2026.

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Other investors include Irrus Investments, Enterprise Ireland, Digital Irish Venture Fund, and Ian Kiernan, founder of MRops.

Rónán Dowling-Cullen, Co-Founder and Co-CEO of Bounce Insights, commented on the latest funding: “This funding is fuel that will allow us to continue to ship new product fast, expand our offering for clients and grow the team to execute on a massive opportunity. We are raring to go, it’s going to be an exciting few years.”

Bounce Insights' platform uses its own data, generative AI, and expert knowledge to automate 90% of the market research process.

It provides actionable insights to brands seven times faster and at 40% lower cost than traditional research agencies. Clients include Coca-Cola, Diageo, Tesco, Mondelez, Unilever, and Marks & Spencer.

Founded in 2022 by Rónán Dowling-Cullen, Charlie Butler, Brandon Dooley, Josh Stafford, and Brian O’Mahony, Bounce Insights has raised €6.1 million so far.

As part of the company’s US expansion, Co-Founder and Co-CEO Charlie Butler will relocate to New York to lead the company’s early operations there. He said: “We leverage generative AI and proprietary datasets to not only replace the number of humans in the market research process, but build a superior offering for brands. It is an industry dominated by repeatable tasks, and we are going to change that.”

Bounce Insights' success comes from combining qualitative and quantitative data effectively. To fuel its growth, the company is focusing on hiring software engineers, salespeople, and researchers in Dublin, London, and North America.

Mairéad Roche of ACT Venture Capital shared her enthusiasm for the platform: “Marketing decisions are investment decisions, the best of which are made from a mix of quantitative and qualitative data; Bounce’s AI infused platform gives global household-name​brands access to consumer insights with unrivalled agility and accuracy.“

About Bounce Insights

Bounce Insights is an AI-powered platform that provides real-time, actionable insights to businesses. By combining expert advice with advanced technology, it helps companies make data-driven decisions 7 times faster and at 40% lower cost than traditional methods.