[Funding alert] London-based Avenir Raises €487k in Pre-Seed Funding

It's funding is supported by top investors such as SFC Capital, Techstars, and significant angel investors with expertise at leading financial institutions such as FNZ, JP Morgan, and Morgan Stanley, highlighting its legitimacy and promise in the industry.

Advisors can use Avenir to effortlessly integrate their clients' beliefs into investment strategies, as well as develop custom portfolios and exchange-traded funds (ETFs) based on their clients' aims and principles.

Read also - Lyon-based Fluid Topics Secures €15Million in Series B Round Funding

Avenir uses Artificial Intelligence (AI) and superior Direct Indexing technology to provide personalised investment solutions that not only save advisers time but also demonstrate meaningful value to their clients beyond financial results.

Ed Stevenson, Investment Executive at SFC Capital said, “As the lead investor in Avenir, we’re thrilled to support its mission of reshaping the wealth management landscape, Its innovative approach and dedication to personalisation and digitalisation are truly impressive.”

Allard Luchsinger, Managing Director of Techstars, added: “Avenir’s team possesses the drive and expertise needed to make a significant impact in the financial industry. We’re excited to see them continue to innovate and disrupt the market with next generation wealth management tools.“

Jeremy Bensoussan, CEO and Co-founder of Avenir said, “Closing our pre-seed funding round within just three months reflects the market’s craving for personalised digital solutions in wealth management, The support from SFC Capital, Techstars, and our angel investors confirms our mission’s importance. With this funding, we’re poised to disrupt the £1.2 trillion in assets under management within the wealth management sector in the UK, while continuing to innovate and deliver exceptional value to financial professionals and their clients.”

About Avenir

At Avenir, they help wealth managers engage with millennial investors who prioritise sustainability and impact through value-based investment.