[Funding alert] Harjumaa-based Martech company Analytical Alley Raises €700k in Funding

Wednesday 7, 2024 | By Startup Rise EU

Harjumaa-based martech company Analytical Alley raises €700k in funding to help businesses plan marketing activities more profitably.

Harjumaa-based martech company Analytical Alley raises €700k in funding to help businesses plan marketing activities more profitably.

Read also - British Biotech FA Bio Raises €6.1 Million in Funding

Using marketing and business performance data, Analytical Alley's AI-based solution paints a picture of a firm and generates a customized action plan for improved business outcomes.

Tanel Rebane, CEO of Analytical Alley. "In today's economic climate, throwing money to the wind is no longer possible. In a world where data analytics has evolved to a new level, all marketing activities, from field campaigns to digital advertising, should be driving growth for businesses. We package this data to allow companies to draw clear conclusions and make smarter decisions. We provide a concrete roadmap to make this data support business growth."

Initiative, a top media agency in Estonia that will continue to be a commercial client, gave rise to Analytical Alley. PHH Group, Norsk Tipping, Kristiania University, and Coop Bank are a few more clients.

Read also - Dutch AI Startup Whispp Secures €750k in Seed Funding

About Analytical Alley

Analytical Alley, Together, they drive sales and accomplish marketing and business objectives as a full-service partner in sales analytics and marketing for their clients. Analytics is not just a project-based activity.

Read also - Lyon-based ENYO Pharma Secures a €39 Million in Series C Round Funding

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