Vilnius-based MELP Raises €1.25 Million Funding

Launched in 2022, MELP offers personalised employee benefits, recognition programs, internal communications, and lifestyle discounts. Its name represents Medical services, Employee benefits, Lifestyle & Longevity, and Protection, and it is ISO 27001-certified for information security.

Since its last funding in January 2024, MELP has grown from 16,000 to 68,000 users, with sales increasing 2.5x. In 2025, it partnered with LTG Group to serve 5,000 employees and signed an international contract with Affidea Group, covering 10,000 employees across 15 European countries in 16 languages.

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“The company is expanding not only geographically but also by successfully enhancing its functionalities and focusing on innovation through the use of artificial intelligence – from task automation to an interactive intranet for employees,” said MELP co-founder Robertas Šaltis. “The MELP e-shop service, which allows employees to independently select additional benefits, is also growing rapidly – we project €3 million in sales through our employee benefits marketplace in 2025.”

Šaltis stated that prior funding supported the company’s expansion across the Baltic states and allowed testing in other European markets. He added that the new investment will primarily focus on growing operations in the UK, targeting mid-sized companies with frontline employees.

“Some teams simply stick to their established strategic goals, while others are able to adapt and revise those goals as the environment changes. I believe the MELP team belongs to the latter group, and their ability to respond appropriately and in a timely manner is one of the key reasons behind the company’s impressive growth. The founders’ experience and the team’s competencies have allowed them to identify and capitalise on opportunities in surrounding markets, without expending resources on less familiar territories. They have also recognised the potential offered by AI, and today MELP is equipped with valuable experience and the right tools for the next leap. We wish them continued success,” said Viktorija Trimbel, Managing Director at Coinvest Capital.

Coinvest Capital contributed €800,000 to the round. Established by Lithuania’s national development bank ILTE, the fund backs promising European startups that bring value to the Lithuanian market. To date, Coinvest Capital and partners have invested over €57 million across 49 startups, with six successful exits.

MELP is already in use by companies including Ignitis Group, Nortal, IKI Lietuva (Rewe Group), Atea Baltic, Volvo Lithuania, City Service, and Vilnius City Municipality.

About MELP

MELP helps businesses boost employee engagement with a convenient, personalized platform for benefits, recognition, internal communication, and overall well-being. Its intuitive mobile app and online HR platform create a two-way connection, enhancing employee satisfaction, retention and talent attraction by delivering meaningful, personalized value to every team member.