Studio555 Funding News -Swedish Tech Company Studio555 Secures €4 Million In Seed Round

The funding round was co-led by HOF Capital (US) and Failup Ventures (with offices in New York and Helsinki). It also saw participation from notable gaming industry figures, including Timo Soininen (Co-founder of Small Giant Games), Mikko Kodisoja (Co-founder of Supercell), and Riccardo Zacconi (Co-founder of King).

Joel Roos, Co-founder and CEO of Studio555, said: “At Studio555, we’re reimagining interior design as something anyone can explore: open-ended, playful, and personal. We’re building an experience we always wished existed: a space where creativity is hands-on, social, and free from rigid rules. This funding is a major step forward in setting an entirely new category for creative expression.”

Together, the team brings deep expertise from companies like King, EA, and Rovio, as well as top Nordic design studios—blending strengths in UX, game development, and interior design.

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Stina Larsson, Co-founder and CTO, said: “We know what it takes to build and scale for millions and millions of players. Now we’re applying that same solid engineering mindset – real-time tracking, live insights, and decisions backed by data – to deliver a high-performance creative platform that never compromises on speed or stability.”

The upcoming app offers a simple, visually rich experience where users can easily create, explore, and personalize interior spaces—no design skills or gaming background needed.

By removing technical barriers, the platform encourages creativity and makes interior design accessible to a wider audience, from design lovers to casual gamers.

Axel Ullberger, Co-founder and CPO, said: “We’ve brought together top talent from tech, gaming, and UX to reimagine the design experience from the ground up. We’re bringing the magic of gaming into a space that’s never truly felt playful before. Our goal is to fully reimagine what an app for interior lovers can be.”

Timo Soininen, Investor and Co-founder of Small Giant Games, added: “Studio555 brings together top-tier gaming talent and design vision. This team has built global hits before, and now they’re applying that experience to something completely fresh – think Pinterest in 3D meets TikTok, but for interiors. I’m honored to support Joel and this team with their rare mix of creativity, technical competence, and focus on execution.”

Riccardo Zacconi, Investor and Co-founder of King, concluded: “I’ve always believed in investing in people first. I’m truly excited to be part of this new venture alongside a team I’ve worked with before and deeply respect and love.“

About Studio555

Studio555 was founded in 2023 by a Swedish-Finnish team with a shared passion for gaming and design. The founding team includes Joel Roos (CEO), a serial entrepreneur with over 15 years in the interiors and design industry, along with Stina Larsson (CTO) and Axel Ullberger (CPO), both former leads at King who contributed to the global success of Candy Crush Saga.