Funding

Serviceform funding news – Helsinki-based Serviceform has Secured €2.45 Million in Fresh Funding

Nov 19, 2024 | By Kailee Rainse

Serviceform funding news - Helsinki-based Serviceform has Secured €2.45 Million in Fresh Funding

Serviceform, a Finnish marketing tech startup, has raised €2.45 million in new funding to enhance its all-in-one marketing platform for small and medium-sized businesses (SMEs).

SUMMARY

  • Serviceform, a Finnish marketing tech startup, has raised €2.45 million in new funding.
  • Serviceform helps businesses grow by generating more qualified leads from their websites.

The investment round was led by Virta Equity, with support from BackingMinds, Gorilla Capital, and angel investor Lasse Järvinen. It’s platform combines lead generation, customer management, and business automation in one solution, making marketing easier for SMEs by eliminating the need for multiple tools.

The platform includes features like AI search, CRM, live chat, and analytics, which can be customized to meet different business needs.

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Iranthi Gomes, CEO & Co-founder at Serviceform said, “I am very excited for what’s next for Serviceform. From the start, my co-founder, Jarkko, and I aimed to empower traditional businesses with technology that allows them to focus on their business and leave growth and technology to us. With Virta Equity on board and the backing from our main current investors, we’re in a prime position to continue our growth and become the category leader in our field. I’m very grateful for the dedication from our whole team and I believe we can do so much more to help our customers succeed,”.

The new funding will help it to strengthen its presence in the automotive and real estate sectors and explore new markets. The company has reached break-even, with its tools now used on 4,000 websites in 25 countries, reaching 22 million people daily.

Risto Rautakorpi, Managing Partner at Gorilla Capital said, “Gorilla Capital has been a Serviceform investor since 2018, so we’ve had a 1st-row seat to monitor their progress. They have been one of the steadiest growth stories in our portfolio – a result of their deep insights of customer needs and strong execution. We are very excited to see them start the next chapter on their journey,".

The next step for it is to grow its commercial operations and become the leading marketing platform for SMEs.

About Serviceform

Serviceform helps businesses grow by generating more qualified leads from their websites. While we specialize in lead generation for real estate and car sales, companies in other industries have also seen great results using Serviceform.

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