Replenit Raises $2.5M In Pre-seed Funding To Build The AI Decision Engine For Retail

The funding will support product development, AI research, operations, and team expansion.

The round was co-led by Movens Capital and Vastpoint, with participation from Logo Ventures, DigitalOcean Ventures, Finberg, Caucasus Ventures, and angel investor Mati Staniszewski.

Replenit is developing an AI-powered system that turns real-time customer signals into personalised retail decisions, helping brands improve engagement, conversion, and customer experience at scale.

Replenit was founded in 2025 by six Turkish entrepreneurs with over 40 years of combined experience in scaling B2B SaaS and martech companies globally. The founding team includes Ilyas Kurklu, Alp Karacaev, Omer Ozden, Caner Demir, Egemen Akdan and Cenk Karacaev.

Before launching Replenit, the founders played a key role in scaling a Turkish MarTech company to €1.7 billion ($2 billion) in valuation across 26 countries, giving them deep expertise in global SaaS expansion and retail technology.

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According to the company, most retail organisations today already have access to large volumes of customer data and advanced orchestration systems. However, decision-making is still often limited by static rules, broad customer segments, and models that rely heavily on historical data rather than real-time intelligence.

With the new funding, Replenit plans to accelerate product development, expand AI research and grow its engineering and operations teams across Poland and the Netherlands. The company also aims to strengthen its presence in the United States by building a local team before the end of 2026.

Within its first year, Replenit is already working with more than 30 enterprise retail clients globally. Headquartered in Warsaw, with a technical team based in the Netherlands, the company is positioning itself as a central intelligence layer for retail helping businesses improve decision-making across customer engagement, retention, and long-term customer value.

Ilyas Kurklu, co-founder and CEO of Replenit, said, “Retailers can no longer rely on prediction alone. They need to understand intent, reason in context, and decide what to do next for each individual customer. Most AI tools today focus on efficiency or content generation, but the real challenge is decision-making. Replenit improves the quality of every commercial decision, helping retailers move from static rules to real-time, AI-driven actions that directly drive revenue. Our vision is to define a new standard for retail intelligence”.