Paris-based Bootstrapped Startup Fleet Expands Footprint To The Netherland

The company hasn’t taken any outside funding and has already grown quickly in countries like France, Spain, Germany, and the UK + Ireland.

Famke Dijkman, Expansion Lead for the Netherlands, says, “Fleet manages the entire IT lifecycle, helping companies stay agile and efficient. We refresh hardware every three years, reduce downtime, and simplify operations.”

Founder and Chairman Alexandre Berriche says, “Our entry into the Netherlands is both strategic and personal. As a bootstrapped company, we prove there’s a strong demand for smart IT solutions across Europe’s SMEs.”

On April 23, 2025, Fleet celebrated its launch in Amsterdam with a special canal cruise. Clients like Carbon Equity joined the event to network and enjoy the city's scenic waterways.

Fleet was started in 2019 by Alexandre Berriche. The company offers an easy way for businesses to lease and manage things like laptops, phones, tablets, and even office furniture—all for one monthly fee.

The service includes everything from buying and setting up the devices to maintenance, insurance, and management, so companies can focus on growing instead of dealing with IT issues.

Fleet mainly helps startups and small to mid-sized businesses (with 10 to 200 employees), especially those without full-time IT teams.

Today, over 1,400 companies trust Fleet, including Carbon Equity in the Netherlands. Fleet also works with well-known VC networks like Lakestar, Techstars, Visionaries Club, and Earlybird to support their startups.

About Fleet

Fleet makes it easy to rent, manage, and upgrade your IT equipment and office furniture all from one simple platform.