Origin Raises $30M Series A+ Funding To Accelerate The Future Of Enterprise Benefits Intelligence

The round was led by Notion Capital, with participation from Felix Capital, Acadian Ventures, existing investors, and additional growth financing from HSBC Innovation Banking UK.

Origin tackles inefficiencies in global employee benefits, a traditionally fragmented and complex area. Benefits data is often scattered across countries, vendors, systems, and languages, making it hard for organisations to understand coverage, costs, and performance.

The platform provides an Enterprise Benefits Intelligence system, using AI to aggregate and structure unstructured data into actionable insights.

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Its proprietary AI engine, Cuido™, is specifically designed for global benefits, enabling companies to analyse policies identify inefficiencies, and streamline operations across multiple markets.

Chris Bruce, co-founder and CEO of Origin, noted that the primary challenge in global benefits has long been the absence of a single, reliable source of truth.

AI now makes it possible to bring together fragmented, complex data into a system that gives organisations full visibility into their global benefits spend, so they can operate more efficiently and deliver better outcomes for employees.

Origin’s platform is built in collaboration with multinational organisations, addressing the growing complexity of global benefits as healthcare and risk costs rise.

The new funding will enable expanded integrations with human capital management systems to improve employee access and further develop Origin’s partner ecosystem providing brokers, insurers and consultants with enhanced tools and data-driven insights.

About Origin

Origin is the world’s first AI-powered Global Benefits Intelligence platform, founded in 2024. Its Cuido™ AI engine helps organisations gain clarity and control over global benefits, reduce costs, ensure compliance, and make faster, smarter decisions, transforming complex, fragmented benefits data into actionable insights across multiple markets.