Funding

Lapee Raises €800K And Launches Crowdfunding To Bring Inclusive Pink Urinals For women

Sep 3, 2025 | By Kailee Rainse

Lapee, the Copenhagen-based sanitation startup famous for its viral pink urinals designed for women and gender non-conforming people who squat to pee, has raised €800k in investment and launched an equity crowdfunding campaign to invite its global community to become co-owners.

SUMMARY

  • Lapee, the Copenhagen-based sanitation startup famous for its viral pink urinals designed for women and gender non-conforming people who squat to pee, has raised €800k in investment and launched an equity crowdfunding campaign to invite its global community to become co-owners.

The funding round attracted a mix of venture capital and angel investors with the largest contribution coming from Best Nights VC, the investment arm of Jägermeister. Partnering with an investor from the same events industry ecosystem is viewed as a significant strategic win for the team.

“Our successful journey with Lapee has been strongly motivated by the users’ reception and love for the product. Today, we want to thank our community and our supporters by giving a chance to co-own the company. Investing in Lapee is taking part in a big change and helping us tell the world that women also pee. Investing in Lapee is investing in gender equality, safety and freedom,” said Gina Périer, Founder and CEO of Lapee.

Founded in 2019 by Gina Périer, Lapee is on a mission to transform public sanitation and promote gender inclusion at large events and beyond.

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The startup has gained massive attention, with its videos reaching over 90 million views on TikTok in the past year alone. Its innovative product has made an impact at numerous music festivals, sports events, and public spaces.

Combining practicality with eye-catching design, Lapee has built a passionate community eager to support and now invest in its mission.

“Now that we have just closed a Seed round with VC and business angels it shows there is a strong business case here. But the real success of Lapee wouldn’t be achieved without our community: the Lapee users and also the customers, festivals, and all the other events that are improving sanitation for women and gender non-conforming people. So we want to open part of Lapee’s ownership to those who matter the most to us,” said Petra Kaukua, COO of Lapee.

Lapee has launched a crowdfunding campaign on Republic Europe, offering shares in exchange for support providing an accessible way for the community that helped the brand go viral to invest.

The startup’s mission goes beyond global growth; it aims to spark a wider conversation about inclusive design and gender equality in public spaces.

Lapee plans to expand across Europe and bring its solutions to under-served areas like stadiums, urban parks and construction sites. A new installation at a Danish worksite highlights their commitment to improving sanitation in male-dominated industries where proper facilities have often been lacking.

“Securing an investment from someone who is also in the same industry as us is extra special and we can’t wait to expand both our Lateam and bring the physical Lapees to the rest of the world as well!” said Rosa Jensen, Community Manager at Lapee. “Female workers pee too – it is as simple as that.”

The male urinal was invented 2,000 years ago by Roman emperor Vespasiano but he overlooked his wife Flavia. Lapee aims to change that. With fresh funding and a new equity crowdfunding campaign open to the public, the company is entering its next chapter, backed by both industry leaders and grassroots supporters.

About Lapee

Lapee provides women and squatters a quick, safe, and hygienic alternative to traditional urinals. Bright pink and designed for privacy, it accommodates three users at once. Made from recyclable, water-free materials, Lapee is durable, stackable, touch-free, and easy to clean offering a sustainable solution for public sanitation.

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