Hemro Group Appoints Dale Harris As Brand Ambassador

Harris, also the owner of Ithaka Coffee Roastery, will showcase and explore Hemro’s Grind-by-Sync system along with the latest grinder innovations from Mahlkönig.

He will present at World of Coffee San Diego, taking place from 10–12 April 2026.

Harris said the collaboration with Hemro is a natural continuation of his long-standing experience with Mahlkönig grinders.

“At every stage of my career, Mahlkönig grinders have been a constant tools I’ve relied on in competition, education, and daily coffee service,” he says.

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“Partnering with Hemro Group feels like a natural next step. I’m looking forward to working closely together, sharing knowledge, and continuing to push specialty coffee forward through innovation and collaboration.”

Hemro Group CSO, Ziya Boro, has labelled the collaboration as “an important step”.

“Welcoming Dale Harris as our Brand Ambassador marks an important step for Hemro Group,” says Boro.

“His deep expertise, curiosity and commitment to advancing coffee quality align perfectly with our values.

“Together, we aim to strengthen knowledge exchange within the industry and continue developing technologies that truly support coffee professionals around the world.”

Hemro Group is a global innovator in coffee grinding technology, dedicated to creating quality coffee moments.

Through its renowned brands Mahlkönig, Ditting, Anfim, and HeyCafé the company develops advanced, precision-driven solutions for professionals across the coffee industry, delivering consistent performance, reliability and excellence in every grind.