Epiminds Raises $6.6M To Launch AI-Powered Marketing Platform

The round was led by Lightspeed Venture Partners and included EWOR, Entourage, and notable angels such as the former CMO of Booking.com.

Agencies today face increasing pressure: clients demand transparency, faster reporting and measurable ROI on tighter budgets, while internal challenges like fragmented data and uncertain AI adoption slow decisions. Traditional solutions hiring more staff, adding dashboards or reacting after issues raise costs without solving core inefficiencies. Epiminds tackles these problems directly.

Founded in 2025 by Google alum Elias Malm and Spotify alum Mo Elkhidir, Epiminds develops multi-agent AI systems that agencies can train and evolve. Its flagship product, Lucy, is an AI marketing manager coordinating over 20 specialized agents across reporting, optimization, budget pacing, bidding, and creative.

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With Lucy, agencies can onboard a client in under 30 seconds and deploy a full AI team to run campaigns end-to-end. The system not only surfaces insights but executes them, learns each agency’s playbooks, and proactively monitors accounts to flag risks before performance declines.

According to Mo Elkhidir, marketers are increasingly expected to achieve more with fewer resources: Lucy and her team take on the busywork so that marketing talent can do their best work. This is not about replacing creativity; it’s about giving it room to flourish.

Agencies using Epiminds see faster client onboarding, better campaign performance, lower wasted spend, and more time for creative and strategic work. The multi-agent system handles routine tasks reporting, pacing, audits, creative analysis, competitive insights, and planning while linking insights to execution across platforms, boosting output without extra headcount.

Epiminds fills a key market gap. Traditional dashboards and optimization tools are siloed and manual, and single-purpose AI tools solve only narrow problems. In contrast, Epiminds’ multi-agent system delivers an integrated, adaptive solution that learns and improves over time. Elias Malm added:

Our vision is simple. We're building Epiminds because we see where marketing is headed. The future is about dynamic, agentic teams that analyse, plan, execute, and improve in real time. Every marketer should have access to a 24/7 AI workforce that frees up their time for creativity and strategy. Our goal is to give them that future, today.

Looking forward, Epiminds aims to expand Lucy’s integrations, enhance autonomy, and add self-learning capabilities. Each upgrade strengthens the system, creating a network effect where every agency gains from increasingly intelligent and capable AI.

About Epiminds

Epiminds builds agentic AI for marketing, providing multi-agent systems that automate and optimize campaigns end-to-end. Its AI coordinates reporting, budgeting, bidding, and creative tasks, helping agencies improve performance, reduce wasted spend, and focus on strategic and creative work while scaling operations efficiently across clients and platforms.