WAX was founded in 2023 in Paris, France, with the mission to simplify and amplify customer engagement through WhatsApp in a GDPR-compliant way. Their user-friendly platform enables brands to launch targeted WhatsApp marketing campaigns – covering everything from events and discounts to referrals and restock alerts – while tracking customer interactions and conversions. By providing a scalable and secure communication channel, WAX helps businesses connect meaningfully with their audience through one of today’s most responsive platforms.
Wax
WAX is a France-based WhatsApp marketing platform, enabling brands to run GDPR-compliant campaigns, engage customers via high-open-rate messaging, and track conversions for promotions, referrals, and e-commerce growth.
About Wax



