Rawstone is an experience-driven company focused on helping brands create meaningful and engaging connections with their communities through gamification, blockchain, and augmented reality. Originally born as a board game publisher with the mission of localizing Western board games for the Chinese market, Rawstone evolved by combining its deep passion for gaming with the principles of gamification—applying game mechanics to non-game contexts. Today, the company designs game-based ecosystems that connect players, customers, brands, and markets, offering services through its Game Studio Design, Magu, and Rawstone Games divisions to turn everyday interactions into fun and immersive experiences.