Big Audience Machine funding news – Stockholm-based Big Audience Machine has Secured €350k in Funding

The funding will help BAM speed up the development of its AI-powered content marketing platform, designed to help small marketing teams create high-quality, on-brand content efficiently.

Adam Chrigström, founder and CEO of BAM, shared his vision for the company: “The funding allows us to accelerate development and gives BAM a unique opportunity to relieve the intense pressure on marketing teams and small business owners. We already have a long waiting list of companies eager to become customers, which clearly speaks to the demand for our solution”

The platform uses a unique “Playbook” system. This system helps understand a client’s business, audience, and brand to make sure all content matches their voice and goals.

Big Audience Machine is currently working with a small group of pilot customers and plans to launch more widely in spring 2025.

Johan Billgren, investor and co-founder of Acast, underscored the importance of BAM’s solution: “Millions of small businesses struggle to produce high-quality content across all their channels today. While AI can provide some assistance it’s challenging to create content that truly engages and builds your brand. BAM solves this with a platform that enables small teams to scale their production without compromising on quality. In the coming years, I believe we’ll see an explosion in the number of new businesses, and BAM is perfectly positioned to help build and manage all these new brands.”

The recent funding will help Big Audience Machine improve its platform and meet growing demand. Big Audience Machine says they already have a growing waiting list of businesses eager to use their tools, showing strong interest in AI-driven content marketing solutions.

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Unlike other AI tools, BAM argues that their platform prioritises customisation and precision. Adam Chrigström elaborated: “I’m sure a lot of us have asked ChatGPT to draft content for a newsletter or social media, only to end up with something painfully generic. BAM flips the script by creating a ‘Playbook’ for content creation, built on a deep understanding of the company’s business, customers, and brand. This allows users to then easily create, plan, and publish on-brand content across all channels.”

About Big Audience Machine

BAM helps marketers easily turn their strategies into high-quality, on-brand content for all channels. With their AI-powered platform, you can create, plan, and publish content that really connects, without needing any technical skills.