Banyan Software Acquires Netherlands-based Company Presspage

Founded in 2008 and headquartered in Amsterdam, Presspage provides an all-in-one platform that helps communication teams create, manage, and analyze news content. Its features include media asset management, distribution tools, newsroom publishing, contact databases, and performance analytics.

Trusted by major global brands like Lufthansa, Booking.com, Bayer, smart Automobile, and DP World, Presspage supports efficient press communications and enhances media engagement to drive better business results.

“We are excited to join the Banyan community and begin this next chapter for Presspage. Our goal has always been to serve communication professionals with intuitive, reliable tools that help them succeed. Banyan’s long-term mindset, global reach and commitment to sustainable growth make them the ideal partner for our team, our customers, and our future.”

“Presspage is a great addition to Banyan’s growing European presence. Their focused product offering, strong customer base, and proven leadership make them a standout in the communications software space. We’re thrilled to support the Presspage team as they continue to grow.” Says Jan-Willem Schalkwijk CEO of Presspage.

With backing from Banyan, Presspage plans to grow its operations while continuing to run from its Amsterdam headquarters, with its current leadership team staying on.

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The acquisition supports Banyan Software’s strategy of providing long-term stability and growth for software companies.

Presspage will benefit from Banyan’s resources to scale its enterprise software and advance AI-powered tool development.

Jan-Willem Schalkwijk, CEO at Presspage, says, “Joining Banyan opens new doors for Presspage to accelerate our innovation roadmap and deepen our impact. Our customers rely on us to simplify workflows, streamline media engagement and measure the tangible impact of their PR initiatives. Now, we can expand our platform’s ability to directly link PR activities to measurable business outcomes.”

Banyan Software acquires and grows software companies that address critical customer needs, focusing on long-term partnerships while allowing its portfolio companies to remain operationally independent.

Founded in 2016, Banyan takes a buy-and-hold-for-life approach, using permanent capital to support founders’ long-term goals. It operates across the US, Canada, the UK, APAC and the EU, with European expansion driven by success in North America.

The firm is committed to creating lasting value and making a broader impact through its investment strategy.